Number of guests: 600 people

Format: Presentation of the residential complex “LEGENDa of the heroes”

Goal: To inform experts in the field of real estate about unique characteristics of the residential complex and to form SMART standards for sales of the company's premises.

Tasks:

• Development of creative concept
• Development of the scenography of the space
• Creation of script and direction of the event
• Staging of performances with the company’s employees
• Development of the project’s logistics
• Project management

Project in figures:

• 10 days of training
• 7 speakers
• 600 participants

“Only the product and the audience. Nothing more.” Presentation of the residential complex “LEGENDa of the Heroes” was implemented within this formula. A conceptual dialogue between the audience and the senior management of the company, first-person presentations, exchange of information and rewarding of the industry’s professionals turned this project into a successful tool of communication between the developer and the community of realtors.